Welcome to the Buzz of Bay Rock!

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Welcome to the Buzz of Bay Rock! 〰️

How to Turn Data Into Growth
Gina N. Fico Gina N. Fico

How to Turn Data Into Growth

Analytics are an important part of business growth. They help to better understand what’s really what’s going on with your online presence.

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Social Media Trends to Keep an Eye On
Gina N. Fico Gina N. Fico

Social Media Trends to Keep an Eye On

Have you ever wondered how some brands stay relevant while others just seem to fade away? In the changing world of digital marketing, staying ahead of the curve isn’t just smart, it’s essential.

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Understanding Your Target Audience
Rishika Gohil Rishika Gohil

Understanding Your Target Audience

In today’s competitive digital world, businesses cannot afford to market without strategy. It is rooted in knowing who you want to reach.

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How to Create a Rockin’ Newsletter!
Gina N. Fico Gina N. Fico

How to Create a Rockin’ Newsletter!

We all receive tons of emails. It’s hard to keep track of everything we opt in for . We often ignore the hundreds of emails sent to our inboxes amidst the business of the day.

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How to Build a Marketing Plan
Gina N. Fico Gina N. Fico

How to Build a Marketing Plan

This week, I gave a presentation on creating an annual plan. It was empowering to have this conversation about organizing thoughts and goals.

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How to Create a Powerful Brand
Gina N. Fico Gina N. Fico

How to Create a Powerful Brand

Branding is an essential part of business. I often emphasize its importance while working with clients and discussing my services

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How to Create a SEO Roadmap
Gina N. Fico Gina N. Fico

How to Create a SEO Roadmap

2025 is here! The new year is a wonderful time to create new objectives for your business; SEO is one way to do it.

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How to Find Gratitude in the Struggles
Gina N. Fico Gina N. Fico

How to Find Gratitude in the Struggles

It is Thanksgiving week when we gather with family and friends, show gratitude, and eat good food! It is also the start of the holiday season, which brings many mixed feelings.

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Level Up Your Brand!
Gina N. Fico Gina N. Fico

Level Up Your Brand!

Branding is a crucial element in business, and many business owners underestimate the power of a strong brand. In the online age, we have many opportunities to share the essence of our companies with a broader audience.

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The Importance of Branding
Gina N. Fico Gina N. Fico

The Importance of Branding

Branding is a crucial part of business. It involves using content, images, slogans, and values that help you stand out.

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Getting Started with Blogging
Gina N. Fico Gina N. Fico

Getting Started with Blogging

Blogging is an excellent way to enhance your brand. It gives your customers and visitors a solid resource to back up your business.

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Exploring Keywords
Gina N. Fico Gina N. Fico

Exploring Keywords

Keyword optimization is a big part of SEO. It involves researching how words and phases can impact search results.

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The Importance of Website Edits
Gina N. Fico Gina N. Fico

The Importance of Website Edits

Websites are the “home” of your business and require maintenance. It’s important to keep content fresh and fix any issues that may arise.

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Local SEO for Your Business
Gina N. Fico Gina N. Fico

Local SEO for Your Business

Local SEO is a type of SEO that utilizes geographical tactics to improve search ranking. It involves listings, search intent, reviews, propagation, and proximity.

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