
Welcome to the Digital Loft!
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Welcome to the Digital Loft! 〰️
Digitalization.Business. Life.
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Understanding Your Target Audience
In today’s competitive digital world, businesses cannot afford to market without strategy. It is rooted in knowing who you want to reach.
Prioritizing Digital Marketing Tasks
The world of digital marketing can be overwhelming. It can be challenging to understand what tasks need more of our attention.
Understanding Google’s Features
Google offers many wonderful resources for businesses. From business profiles to ads, they have a lot with digital marketing efforts!

How to Create a Rockin’ Newsletter!
We all receive tons of emails. It’s hard to keep track of everything we opt in for . We often ignore the hundreds of emails sent to our inboxes amidst the business of the day.

How to Avoid Business Listing Issues
Business listings are an excellent way to increase your visibility. They help to reach new audiences.

Understanding Different Types of Search Intent
What is search intent? We look up different things all the time to find information.

How to Build a Marketing Plan
This week, I gave a presentation on creating an annual plan. It was empowering to have this conversation about organizing thoughts and goals.

How to Create a Powerful Brand
Branding is an essential part of business. I often emphasize its importance while working with clients and discussing my services

Understanding Web Features
It is very important for business owners to be informed about websites. The website is the “virtual home of your business” and needs close attention.

How to Create a SEO Roadmap
2025 is here! The new year is a wonderful time to create new objectives for your business; SEO is one way to do it.

Mental Wellness During the Holidays
We are getting closer and closer to the holidays. With less than 10 days left, navigating it all can be incredibly stressful to do.

Understanding the Parts of a Website
Websites are a major part of your business. It is how we showcase our brands.

Level Up Your Brand for 2025!
December is here! It is crazy to think 2025 will be here in less than a month.

How to Find Gratitude in the Struggles
It is Thanksgiving week when we gather with family and friends, show gratitude, and eat good food! It is also the start of the holiday season, which brings many mixed feelings.

Learning More About Your Website
Websites can be complicated. We visit many sites but don’t consider all that goes into them.

Level Up Your Brand!
Branding is a crucial element in business, and many business owners underestimate the power of a strong brand. In the online age, we have many opportunities to share the essence of our companies with a broader audience.

The Importance of an SEO Audit
SEO is an integral part of digital marketing. It can increase the visibility of your site through a series of practices.

Email Marketing Basics
Many business owners utilize email marketing as a promotional tool to provide updates. A robust email marketing helps enhance your brand.

Reflection and Celebration
I was 25 years old when I started Bay Rock. It was 2020, and Covid had been ravaging for months

The Importance of Branding
Branding is a crucial part of business. It involves using content, images, slogans, and values that help you stand out.